Dec 12, 2021
Shannon Kelly is UX designer &
CRO strategist with 15+ years of experience working on the web.
From working in e-commerce, email advertising, digital marketing
agencies and more, she’s gained insights working with companies,
big and small, on how to optimize their lead gen marketing funnels,
while keeping UX top of mind.
This
conversation was a crash course in form optimization, which is a
topic that is very overlooked.
Topics Covered:
-How
to optimize your checkout form to get more
conversions
-Common mistakes people do with their
pop-ups
-Optimizing your forms for mobile vs optimizing
for desktop
-The
difference between a good looking funnel to a funnel that
works
-Usability testing
and
much more…
Contact
Shannon:
https://www.linkedin.com/in/shannonmkelly
**
Check out the EcomXFactor Youtube
Channel:
https://tinyurl.com/EcomXFactor-YT
Check out the
EcomXFactor Facebook group:
https://www.facebook.com/groups/EcomXFactor
*
If you enjoy the podcast,
would you please consider leaving
a short review on Apple
Podcasts/iTunes?